Without a doubt, pils (also called ‘pilsner’) is Germany’s favourite style of beer. Fans of this style of brewing enjoy the dry, bitter flavour and light colour that is typical of the beers it produces. The name originates from the Bohemian town of Pilsen in the Czech Republic, where it was first produced in 1842, and we’ve been brewing this style of beer to perfection here in Bitburg since 1883. We lay claim to using the term "Pilsener" for the first time in Germany, way back in 1883, and pioneering pilsner as an official designated beer style in Germany. And over the years it’s grown quite popular – we’re incredibly proud that Bitburger Premium Pils is the most poured premium pilsner in bars across Germany!
Our straw-coloured pilsner is crystal-clear and perfectly hopped, boasting a light taste and a lasting foam head with extra-fine bubbles. This all combines for a moment of pure pilsner enjoyment.